Tuesday, 30 June 2026 · De Smisse · Waregem
Four thematic tracks, four speakers, one morning. Doors and breakfast at 07:30, kick-off at 08:00. Limited seats.
Countdown to doors
What to expect
A working morning, not a sales pitch.
01 / Four tracks
Automation · Process · Sales · Strategy
Four 30-minute sessions, each on its own track. Patrick, Adriaan, Paulien and Martijn each walk you through a working demo or test case.
02 / Small room
Sixty-odd seats, breakfast included
We keep the room small on purpose. Coffee and breakfast from 07:30 so the conversations between the sessions actually happen.
03 / Toolbox
Leave with a future-proof toolkit
Every session ships a pattern, a demo, or a playbook you can apply on Monday. Slides are a side-effect — what works is the point.
Four tracks
Four speakers. One morning.
Each track is a working test case from someone inside Squadron paired with an outside partner.
- 01Automation — pick & place from €10k to €2k
- 02Process — video analysis on the shop floor
- 03Marketing & Sales — from input to PDF quote
- 04Strategy — pricing for SMEs
The line-up
The faces behind the demos.
Four colleagues, four working test cases. Hover, recognise, then meet them at breakfast.

01 · Automation
Patrick
Squadron + Belgian supplier

02 · Process
Adriaan
Squadron

03 · Marketing & Sales
Paulien
Squadron + HubSpot partner
04 · Strategy
Martijn
Squadron + external partner
Agenda
How the morning runs.
Doors and breakfast from 07:30, four 30-minute sessions back-to-back, networking before you head into the day.
- 0107:30
Doors & breakfast
Coffee, croissants, and a low-pressure start to the morning.
- 0208:00
Automation: pick & place from €10k to €2k
Patrick · Squadron + Belgian supplier
Patrick on a partnership with a Belgian supplier for a pick & place robot sourced from China — from a €10,000 to a €2,000 price point. Live demo of the rig.
- 0308:30
Process: video analysis of every motion
Adriaan · Squadron
Adriaan demos Manual To — a process tool that splits video into value added, non-value added, safety and ergonomics. No spreadsheets in sight.
- 0409:00
Marketing & Sales: from input to PDF quote
Paulien · Squadron + HubSpot partner
Paulien on the Offerte Tool — PDF and HTML output, built with a HubSpot partner. Demo from input to sent quote.
- 0509:30
Strategy: pricing that works for SMEs
Martijn · Squadron + external partner
Martijn and an external partner on strategic pricing for SMEs. Which prices stick, and which don't.
- 0610:00
Networking & out the door
Coffee refill, last conversations, and you're free for the rest of your day.
Practical
The when and where.
- Date
- Tuesday, 30 June 2026
- Time
- 07:30 — 10:00
- Venue
- De Smisse · Eugène Bekaertlaan 24, 8790 Waregem
- Getting there
- Parking on site. Directions arrive with the confirmation email.
Sign up
Two minutes now buys you a seat.
We seat around 70 — once we're full, we're full.
Limited seats · sign up to confirm yours
